The Email signature generator is a community block that allows organizations to create, manage, and distribute consistent, on-brand email signatures, directly within Frontify.
1. Why use the Email signature generator?
Email signatures are one of the most widely used brand touchpoints, yet they’re often inconsistent, outdated, or manually maintained.
The Email signature generator helps organizations standardize email signatures across teams by offering a self-service solution that’s centrally governed in Frontify.
With this extension, customers can:
Ensure brand consistency across all employee email signatures
Save time by providing ready-to-use templates
Centralize control over layouts, content, and styling
Reduce manual work and avoid off-brand or non-compliant signatures
2. What is the Email signature generator?
The Email signature generator is a community block built by Frontify’s partner DPM (DieProduktMacher) and available in the Frontify Marketplace.
It enables viewers to generate email-client-compatible signatures using predefined layouts, DAM assets, and email-safe styling, all within Frontify.
3. What can you do with the Email signature generator?
The Email signature generator lets you:
Generate email-safe HTML: Creates email-client-compatible HTML using tables and inline styles for reliable rendering.
Build flexible layouts: Create multi-row and multi-column signatures using a table-based layout system.
Use DAM assets: Select one or multiple interchangeable images, such as logos, banners, or photos, directly from the Frontify DAM for each image element.
Customize text and styling: Adjust text size, color, alignment, spacing, dividers, and background colors.To ensure consistent rendering across email clients, the available font options are intentionally limited to a predefined set of email-safe fonts. Custom brand fonts from Frontify Essentials or Themes are not supported in this block.
Copy signatures in one click: Copy the formatted signature and paste it directly into your email client.
4. Who is this for?
Primary users
Brand Managers
Communications and Marketing teams
The Email signature generator is designed for viewers and is suitable for organizations of any size that want to standardize and govern email signatures.
5. How does it work?
The block is installed by an Admin via the Frontify Marketplace
After installation, it can be added to any regular guideline page via the block insert dialog
An editor creates a brand-compliant email signature template and configures which fields viewers can edit, locking non-editable block elements to enforce brand constraints.
Viewers generate their signature and copy it to their clipboard
The signature can then be pasted directly into their email client
The setup is plug & play and requires no technical configuration.
6. Email compatibility
The generated signatures are designed to work across common email clients, including:
Outlook (Web, Windows, Mac)
Gmail (Web)
Apple Mail (macOS)
iCloud Mail (Web)
The output uses inline CSS and table-based layouts, with images hosted via the Frontify CDN. These technical requirements help ensure consistent display but limit advanced customization options such as custom fonts or responsive layouts.
7. Use cases
Common use cases include:
Sales & customer-facing teams: Create consistent, on-brand email signatures with logos, contact details, and social links.
HR and onboarding: Enable new employees to generate their email signature without IT support.
Campaign or event signatures: Add temporary banners or calls-to-action for campaigns or events.
8. Limitations and important notes
Only table-based layouts are supported (no responsive column layouts)
Signatures must be manually copied and pasted
There is no direct installation into email clients
Custom brand fonts are not available. Only predefined email-safe fonts can be used to ensure compatibility across email clients.