Frontify offers you various ways of transforming your assets. This, to match the different sizes and requirements for different channels. This is explained to you extensively in this help article.
If you want to apply customized download formats to all of your assets, this can be done by entering the backend of your Media Library. There, click on the cogwheel sign in the Power Bar > ‘Usage Settings’.
On the bottom part of the appearing side panel, you find a section called ‘Add Download Image Size’. There, you’re able to predefine available download sizes for your assets which will ultimately be shown in the consumer view of your asset library. Note that the width has to be documented in pixels.
When adding new download sizes you have to choose whether consumers can crop the asset based on:
Fit: Maintain the aspect ratio while scaling down to fit the desired dimensions.
Crop: Crop the image around it's focal point (default center) to achieve the desired dimensions. Requires both width and height to be set.
Once you’ve predefined various export formats, your brand consumers can simply export assets in the right format by choosing the respective download size.
But you have also the possibility to enable cropping in the consumer view. This means they could have the option to crop the image to their desired size, this is an option that can be enabled in the backend options, under Settings in the Powerbar > Usage Settings > Custom Sizes and Cropping.
Your on-brand asset is ready to be distributed via your preferred channel.
If you have any questions, don’t hesitate to contact us.