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Getting started with Frontify templates

Learn how to set up, manage, and share on-brand templates for digital, print and motion.

Table of contents

1. What are templates?

Frontify supports three template types:

• Digital: Built for flexible, ongoing editing — pages can be reordered, duplicated, deleted, or copied between templates. Best for marketing assets, presentations, social media, and digital campaigns.

• Print: Built for professional print production, with PDF presets, InDesign Export with Changes, bleeds, crop marks, spreads, and CMYK color support. Best for packaging, brochures, and editorial layouts.

• Motion: Adds lightweight animation on top of the digital workflow, created from a single Figma frame. Best for display ads, social campaigns, and other animated marketing assets.

2. Prepare your templates

If templates are part of your Frontify plan, you can import import designs from Figma, Sketch, or InDesign into your Template Library.

Learn how to prepare your templates:

3. Upload templates and apply restrictions

Once your templates are ready, upload them to your Template Library. You can define which elements users can edit — and which ones should stay locked to maintain brand consistency.

  • Lock or unlock text, fonts, colors, and images

  • Click the lock icon next to each element to set permissions

Check out our step-by-step guide on creating a Template Library and managing template permissions for your users.

4. Share templates with users

After uploading and customizing your templates, you can make them available to others in two ways:

  • In Projects

  • In Brand Guidelines (using the Template smart block)

Learn more about creating a publication in this help article.

To add a template to your Guideline:

  1. Add the Template smart block

  2. Select the template from your Template Libraries

  3. (Optional) Rename it, assign targets to limit access, or replace the template later by clicking on the content block settings

Changing the settings of your content block:

Your users will now be able to create and customize brand-consistent collateral independently — whether it’s for social media, print ads, or events.

5. Edit and export publications

Once users access a template (via Guidelines or Projects), they can make changes within the limits you’ve defined.

They can then export their work in various formats by template type:

Template Category

Source File Tool

Supported Export Formats

Digital & print templates

Sketch

PNG, JPEG

Digital & print templates

Figma

PDF, PNG, JPEG

Digital & print templates

InDesign

PDF, PNG, JPEG

Motion templates

Figma

GIF, MP4, HTML5

Publications can be used across channels — from social media and ad banners to billboards or event flyers.

In case you have any further questions, please don’t hesitate to contact our support team.

We hope you have found this article helpful.

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